Writing the Perfect Description

A human reviewed and edited directory should always provide unique and up-to-date descriptions for its listings. To me, the perfect description gives the user a brief overview of what the site contains and/or what the site is about. This way the reader can anticipate what information he or she will receive upon a click-through to the site. Descriptions should not include excessive keyword repetition and read like advertisements - which are commonly found in most new directories. Editors need to use logical sentence structure with proper punctuation. Spelling should always be checked and double-checked.

The description should also provide information that visitors might need in order to fully view or operate the listed web site. For example, editors should specify if the site uses Java or JavaScript; or if the listed resource is a PDF file which is only accessible via Adobe Reader.

In general, listings should be reviewed and updated every 3-6 months to ensure the directory provides the most recent and relevant information to it's users.